Apple unveils Beats Fit Pro in three new beautiful and natural colorways

On Tuesday, August 9, Apple subsidiary Beats By Dre officially announced one of its most popular Beats Fit Pro in three new natural colorways — Moon, Dune, and Earth.

The beautiful and gorgeous new finishes for Beats’ truly wireless earbuds are created in collaboration with a popular American socialite and actress Kim Kardashian.

I wanted to break away from the idea that headphones have to be colorful to make a statement, "This collaboration is special because it allows you to blend in or stand out, and Beats is known for creating products that showcase individuality," said Kim Kardashian.

Along with the new Moon, Dune, and Earth colors for the Beats Fit Pro, the company also announces a new “Beats x Kim” ad campaign.

Beats Fit Pro features flexible wingtips, Active Noise Cancellation, Spatial Audio with dynamic head tracking, the H1 chip for Siri support, 6 hours of battery life, IPX4 rating, and USB-C support.

Beats Fit Pro with new natural colors cost $199.99, will be available from in the US, Canada, France, Germany, and Japan, and the UK starting Tuesday, August 16. It will also be available from Amazon in the US and Canada.

The Beats’ latest truly wireless earbuds will be available in a limited number of Apple Store in the world, here’s the full list:

United States:

  • The Grove, L.A.
  • Tower Theatre, L.A.
  • Third Street Promenande, L.A.
  • Fifth Avenue, NYC
  • Aventura, NYC
  • Michigan Avenue, Chicago

United Kingdom:

  • Regent Street, London


  • Champs-Élysées, Paris


  • Kurfürstendamm, Berlin

The availability at Apple Authorized Resellers — SSENSE in Canada, Galeries Lafayette in France, Zalando in Germany and Switzerland, David Jones in Australia, Selfridges in the United Kingdom, and Crawford in China.

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