Apple Introduced Limited Edition AirTag and New Promotional Offer to Celebrate Japanese New Year

Apple introduced a new two-day promotional offer with special deals on Apple devices and the limited-edition AirTag for the Japanese New Year celebration.

Japanese New Year is known as Shōgatsu (also called Oshōgatsu) and this year, Apple wants to celebrate it in an extraordinary way so the company launched the special two-day promotional offer that will provide free gift cards worth up to ¥24,000 on eligible Apple products purchases in between 2nd and 3rd January.

Alongside this, the first 20,000 customers who will make a purchase of iPhone 12, iPhone 12 mini, or iPhone SE (2nd-generation) during the promotional offer receive the limited-edition AirTag with custom-designed engraving.

Gift Card Values on Apple Devices Purchases During Japanese New Year Celebration Deal:
Gift CardsApple Device
¥9000iPhone 12, iPhone 12 mini, iPhone SE ⁠(2nd-generation)
Up to ¥9000AirPods (2nd and 3rd generation), AirPods Pro, AirPods Max
¥6000Apple Watch SE and Apple Watch Series 3
¥12,00011-inch iPad Pro and 12.9-inch iPad Pro
Up to ¥24,000MacBook Air, 13-inch MacBook Pro, Mac mini, 27-inch iMac
¥6000Apple TV 4K and Apple TV HD
¥6000Beats Studio3 Wireless and Solo3 Wireless
¥6000Apple Pencil (2nd generation), Smart Keyboard Folio, MagSafe Dual Charging Pad, AirTag (4 pieces), Magic Keyboard

Apple’s unusual new year deal can be availed from Apple retail store location and apple.com, however, with the Apple Store app, customers can only get gift cards on product purchases, for some reason, orders made from the Apple Store app will not be applicable to receive the special edition AirTag.

Moreover, consumers can also celebrate the 2022 Japanese new year by creating custom handmade holiday cards in a free Today at Apple program.

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